About Us

 

Make dé, a Brand

Mission

 

Make it easier for everyday life while building a bridge between the west and the east.

 

Vision

 

Be a premium brand by providing reliable alternatives for Apple-related accessories while taking you inside the journey of a small Chinese company.

 

Values

 

Create a place that values individual learning and growth for our team while having a lot of joy along the journey. 

To create a reliable alternative brand for Apple accessories.

Provide practical & reliable solutions, and create value for end-users with authenticity.

 

Audience

 

A small group of people/ who loves what you do, values what you value.

We are now building an audience group on Instagram, by sharing who we are, what we do, how we doing it, and whom we do it for. We believe authenticity and true stories will attract like-minded people.

Culture. At dé, we emphasize a lot on our culture and our people.

 

Product

 

Solves a real need for our target audience, practical and reliable. The goal is to reach 90%-95% of Apple’s quality, yet 60% of Apple’s price.

Based in Shenzhen, China, we do have the advantage of the whole hardware eco-system, supply chain, and talents. That’s why we start with tech accessories - although something small, but something we could start with, build up our team and confidence along the way.

Building a functional and reliable product with a unique design has always been our top priority.

 

Sales Channel

 

A marketplace where people can buy your products efficiently and reliably.

Compared to advantages like the supply chain in southern China, the sales channel is our weakness. Thanks to Amazon's 3rd Party Seller Program, it gives us a marketplace where we could get in front of millions of people and Amazon will be our main focus for the next 1-2 years.

Nevertheless, we are always looking for more sales channels where we could get more exposure in front of our target audience.